# FlavorScale > FlavorScale is a video-first food discovery platform connecting Gen Z and Millennial diners to the best independent restaurants in the Netherlands and Benelux. No star ratings, no commissions, no booking fees — just short videos, a Steam Score that reflects how alive a place feels right now, and a Taste-Graph that learns what each diner actually craves. FlavorScale was founded in Amsterdam in 2024 as a deliberate alternative to traditional review sites (TripAdvisor, TheFork, Google Maps) and delivery apps (UberEats, Bolt Food, Deliveroo, Too Good To Go). The product is a mobile app for diners (iOS and Android) and a free public profile + paid growth packages for restaurants. The company does not charge commissions on bookings or orders; restaurants pay flat fees for marketing reach, never a percentage of revenue. Coverage today is Amsterdam and Rotterdam, with rollout planned across Utrecht, The Hague, Eindhoven, Groningen, Haarlem, Den Bosch, Brussels and Antwerp. What makes FlavorScale different from incumbents: discovery happens through short vertical videos shot by locals and creators, not text reviews; the Steam Score is a real-time signal of buzz and atmosphere, not a frozen star average; the Taste-Graph personalises results to each user instead of showing the same top-10 to everyone; and the business model is fee-based marketing for restaurants, not commission on every transaction. The platform is video-first, mobile-first, and Benelux-native. ## Pages - [Home](https://flavorscale.app/): Overview, manifesto, how it works, app preview. - [Product](https://flavorscale.app/product): The video feed, Steam Score, booking, and Taste-Graph community features. - [Download](https://flavorscale.app/download): Get FlavorScale on iOS and Android. - [Compare](https://flavorscale.app/vs): How FlavorScale compares with UberEats, TripAdvisor, TheFork, Bolt Food, and Too Good To Go. - [Partners](https://flavorscale.app/partners): How restaurants partner with FlavorScale (no commission, fee-based). - [Grow Your Restaurant](https://flavorscale.app/grow-your-restaurant): Packages, pricing, and onboarding for restaurants. - [Insights](https://flavorscale.app/insights): In-depth analysis for independent restaurants — commission, marketing, discovery. - [About](https://flavorscale.app/about): The team, values, and origin story. - [Contact](https://flavorscale.app/contact): Get in touch with the FlavorScale team. - [Investors](https://flavorscale.app/investors): Investor relations and the FlavorScale opportunity. ## Cities - [Amsterdam](https://flavorscale.app/cities/amsterdam): The best restaurants in Amsterdam, on video. Live now. - [Rotterdam](https://flavorscale.app/cities/rotterdam): Rotterdam's food scene mapped by locals. Live now. - [Utrecht](https://flavorscale.app/cities/utrecht): Coming soon — canal-side bistros and creative kitchens. - [The Hague](https://flavorscale.app/cities/the-hague): Coming soon — Indonesian heritage, beach kitchens, embassy bistros. - [Eindhoven](https://flavorscale.app/cities/eindhoven): Coming soon — design-district food culture. - [Groningen](https://flavorscale.app/cities/groningen): Coming soon — northern Dutch student-driven scene. - [Haarlem](https://flavorscale.app/cities/haarlem): Coming soon — the quietly best Randstad food city. - [Den Bosch](https://flavorscale.app/cities/den-bosch): Coming soon — Burgundian terraces and wine bars. - [Brussels](https://flavorscale.app/cities/brussels): Coming soon — Saint-Gilles, Ixelles, Sablon mapped properly. - [Antwerp](https://flavorscale.app/cities/antwerp): Coming soon — Het Zuid, Eilandje, design-driven kitchens. ## Compare - [FlavorScale vs UberEats](https://flavorscale.app/vs#ubereats): Discovery and dine-in vs delivery and commissions. - [FlavorScale vs TripAdvisor](https://flavorscale.app/vs#tripadvisor): Real-time video signals vs static star reviews. - [FlavorScale vs TheFork](https://flavorscale.app/vs#thefork): Personalised video discovery vs deal-driven reservations. - [FlavorScale vs Bolt Food](https://flavorscale.app/vs#bolt-food): Restaurant marketing vs delivery aggregation. - [FlavorScale vs Too Good To Go](https://flavorscale.app/vs#toogoodtogo): Discovering great restaurants vs rescuing surplus food. ## Insights (in-depth analysis) - [UberEats commission explained: what restaurants actually pay in 2026](https://flavorscale.app/insights/ubereats-commission-explained-2026) - [TheFork vs UberEats vs FlavorScale: which platform grows your covers](https://flavorscale.app/insights/thefork-vs-ubereats-vs-flavorscale) - [Why TripAdvisor reviews are losing trust (and what's replacing them)](https://flavorscale.app/insights/tripadvisor-reviews-losing-trust) - [How to lower your delivery commission (without leaving the platform)](https://flavorscale.app/insights/lower-delivery-commission-2026) - [The death of the static menu photo: why video is taking over](https://flavorscale.app/insights/video-vs-menu-photos-restaurant-marketing) - [How to get more diners through the door: the 2026 playbook](https://flavorscale.app/insights/get-more-diners-through-the-door-2026) - [Bolt Food's restaurant fees, ranked](https://flavorscale.app/insights/bolt-food-restaurant-fees-ranked) - [Too Good To Go: when surplus selling helps vs hurts your brand](https://flavorscale.app/insights/too-good-to-go-helps-or-hurts-brand) - [Restaurant SEO checklist: 14 things that move the needle in 2026](https://flavorscale.app/insights/restaurant-seo-checklist-2026) - [Building a restaurant brand on TikTok (without a TikTok team)](https://flavorscale.app/insights/restaurant-tiktok-without-a-team) - [How Steam Score works: the trust signal beyond stars](https://flavorscale.app/insights/steam-score-explained) - [Independent restaurant vs chain: where each wins in 2026](https://flavorscale.app/insights/independent-restaurant-vs-chain-2026) ## Brand facts - Name: FlavorScale - Founded: 2024 - Headquarters: Amsterdam, Netherlands - Markets: Amsterdam and Rotterdam (live); Utrecht, The Hague, Eindhoven, Groningen, Haarlem, Den Bosch, Brussels and Antwerp (rolling out) - Category: Food discovery, restaurant marketing, hospitality technology - Business model: Free for diners; flat fee marketing packages for restaurants; never a commission on bookings or orders - Apps: iOS App Store, Google Play - Languages: English, Dutch, French (Brussels) - Domain: flavorscale.app (primary canonical) ## Optional - [How we work](https://flavor-scale-amsterdam.lovable.app/): Public partner-facing tool used by restaurants on the FlavorScale platform.